Privacy policy

Last updated: November 15, 2025

This Privacy Policy explains how Aerra (“Aerra,” “we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit or make a purchase from getaerra.com (the “Site”), use our products or services, or otherwise interact with us (collectively, the “Services”).

By using the Services, you agree to the practices outlined in this Privacy Policy. If you do not agree, please discontinue using the Services.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our practices or for legal, regulatory, or operational reasons. When we make changes, we will update the “Last updated” date above and post the revised policy on this page.

Information We Collect

1. Information You Provide Directly

We collect personal information that you provide when interacting with us, including:

  • Contact Information: name, email, phone number, billing and shipping address.

  • Order Information: payment confirmation, order details, fulfillment details.

  • Account Information: username, password, security credentials (if you create an account).

  • Customer Support: information you share when you contact us or communicate with our team.

You may choose not to provide some of this information, but it may limit your ability to use certain features (e.g., placing an order).

2. Information Automatically Collected (Usage Data)

We automatically collect certain information about your device and interaction with our Site, including:

  • IP address

  • Browser type

  • Device information

  • Pages viewed and referring/exit pages

  • Interaction information (clicks, scrolls, time on site)

  • Cookies and similar technologies

We use this information to improve performance, security, and the user experience.

3. Information from Third Parties

We may receive information about you from:

  • Shopify, who powers our online store

  • Payment processors, who collect billing information to process orders

  • Marketing/analytics partners, who help us understand how users interact with our Site

  • Advertising partners, who help us show relevant ads

Any third-party information is handled in accordance with this Privacy Policy.

How We Use Your Information

Providing Products & Services

We use your information to operate our business, including:

  • Processing and fulfilling orders

  • Shipping products

  • Managing your account

  • Processing returns/exchanges

  • Sending transactional notifications

  • Improving our product offering (e.g., nose strips, mouth tape, ear plugs)

Marketing & Advertising

We may use your information to:

  • Send promotional emails or texts

  • Personalize ads on our Site or other platforms

  • Show relevant offers based on your interactions

You may opt out of marketing communications at any time.

Security & Fraud Prevention

We use your information to:

  • Detect and prevent fraud or unauthorized activity

  • Maintain the security of the Services

  • Comply with legal obligations

Customer Support & Service Improvement

We use your information to:

  • Respond to your inquiries

  • Resolve issues

  • Improve and optimize the Site and product experience

Cookies

We use cookies to:

  • Keep track of your cart

  • Improve site performance

  • Personalize your experience

  • Analyze traffic

  • Support advertising

You can disable cookies through your browser settings, though doing so may affect functionality.

We honor Global Privacy Control (GPC) signals where available.

How We Share Information

We may share information with:

  • Service providers (Shopify, payment processors, shipping carriers, IT partners, analytics providers)

  • Fulfillment partners (to ship your orders)

  • Business and marketing partners

  • Affiliates (if applicable)

  • Legal authorities where required

  • Third parties during a business transition (e.g., merger or sale)

We do not use or disclose sensitive personal information for inferring characteristics.

We may “sell” or “share” personal information (as defined under California law) for advertising purposes only — never for financial data or personal details beyond marketing identifiers.

Third-Party Links

Our Site may contain links to external websites. We are not responsible for the privacy practices of those platforms. Please review their policies separately.

Children’s Privacy

Our Services are not intended for children under 16.
We do not knowingly collect children’s data.
If you believe a child provided us with personal information, contact us immediately.

Security & Data Retention

We use industry-standard safeguards to protect your information, but no system is 100% secure.

We retain your information only as long as necessary to:

  • Provide the Services

  • Comply with legal obligations

  • Resolve disputes

  • Enforce agreements

Your Privacy Rights

Depending on your location, you may have the right to:

  • Access your information

  • Request deletion

  • Request correction

  • Opt out of targeted advertising

  • Restrict processing in certain circumstances

  • Receive a portable copy of your data

  • Withdraw consent (where applicable)

You can exercise these rights by contacting us at the email below.

We may need to verify your identity before responding.

We will not discriminate against you for exercising your rights.

International Users

If you access our Services outside the U.S., your information may be processed in the United States or other countries. When transferring data from Europe or the U.K., we rely on approved legal mechanisms such as Standard Contractual Clauses.

Contact Us

If you have questions, concerns, or privacy-related requests, contact us:
Email: support@getaerra.com